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Society
"Combining theory and practice, the ultimate toolbox for outstanding narrative" - Daniel H. Pink 『 Motivation 30 『 』 THE POWER OF REGRET 』 Author) "You have the tools to create an inspiring vision and mission, make an enchanting speech, and build a brand that people love. It is a must-read book for everyone who wants to master storytelling and improve their leadership and business skills." - Marshall Goldsmith 『 The God of Coaching Teaches the Law of the Able Person 』 『 Trigger 』 Author and others include Adam Grant (『 GIVE & TAKE 』 『 ORIGINALS 』 『 THINK AGAIN 』 Author) Amy C. Edmondson (Psychological Safety Authority) Dory Clark (』 of 『 The Long Game) and Randy Zuckerberg (『 Pick Three 』 Author and Zuckerberg Media CEO). The best selling authors praise Storytelling as an attractive way to differentiate yourself, build trust, create new ideas, add meaning to data, and influence decision-making. In recent years, the diversity of values among customers and workers has increased the need for business person and leaders to talk about their ideas, products and services in "stories" that resonate with their hearts. However, many people spend time creating presentations and presenting data, not focusing on the structure of the story and how it is delivered. Even those who focus on storytelling have probably not referred to the brain's response and characteristics. This book is written by Karen Ever, a leadership consultant with TED speakers, GE, Microsoft, and Meta as clients. She explains her own "storytelling model" based on the characteristics of the human brain. She teaches techniques that make her story "perfect" and that make it "sound to the brain" like TED speakers, citing examples of the structure of speeches and other famous stories. She teaches techniques that make it "sound to the brain" like TED speakers. She teaches techniques that make it "sound to the brain" like TED speakers. She teaches techniques that make it "sound to the brain" like TED speakers. She teaches techniques that make it "sound to the brain" like TED speakers. She teaches techniques that make it "sound to the brain" like TED speakers. She teaches techniques that make it "sound to the brain" like TED speakers. She teaches techniques that make it "sound to the brain" like TED speakers. She teaches techniques that