Nihon Essay Essay Negative Creative Boring People Can Create Interesting Things / Akira Fujii

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Nihon Essay / Essay
[Contents introduction]
Even a pessimistic and anxious mind serious person is OK!
The art of work taught by the creators of 『 TAROMAN 』
"Backward forward".
Starting with 『 TAROMAN Showa Taro Okamoto's style Tokusatsu Katsugeki 』 (Tokusatsu E Tele), which expresses the world view of the artist Taro Okamoto as a fictional NHK Hero Program,
The 『 Mitsunari Ishida CM 』, which became a big topic on SNS, and 『 Sound Logo Shiritori 』,
Ryo Fujii is a spirited video writer / creative director who continues to produce playful and random content with stupid ideas.
But he thinks of himself as a "boring negative person".
He is pessimistic and anxious mind, and has a negative character that makes you feel uneasy imagining the worst case.
Because he is serious at the root, he can't think of anything interesting.
He has no outstanding originality.
He is not good at making presentations.
He is not good at making presentations.
He is not good at making presentations.
He is not good at making Dive in.
… … … etc.
I want to make something interesting even if it is a boring person!
It is a paradoxical creative theory that "advances backward".
I may respond to the worries caused by the "Age of 100 million creators".
Brief history of author : Ryo Fujii
Born in Aichi Prefecture in 1979.
Filmmaker creative director. Graduated from the Department of Visual Transmission Design at Musashino Fine Arts University.
Established GO Say Studios after working as a freelancer at Dentsu.
Main works include : 『 TAROMAN Taro Okamoto style Tokusatsu Katsugeki 』, 『 Mitsunari Ishida CM 』, 『 Sound Logo Shiritori 』, 『 Shipyard Chief 』, 『 Tabei Museum 』.
Created playful content with thought-out and silly ideas and attracts attention.
Many domestic and international awards such as ACC Grand Prix, TCC Award, ADC Award, Cannes Lions Silver Award, Galaxy Award, Broadcasting Culture Fund Award, etc.